So you have reservations about declaring yourself an expert…
Master Media Engagement
January 13th, 2021I often joke that I became president of MediaWatch (Informed Opinions’ predecessor) by going to the bathroom at the wrong time, and returning to discover I’d been elected president. The line reliably nets me a laugh and a lot of “been there” nods from audiences of women (because a lot of us have been volunteered […]
read more...So you have reservations about declaring yourself an expert…How to reduce your dependency on speaking notes
Increase Your Impact as a Speaker and Presenter
December 22nd, 2020A woman once told me about having attended her thesis supervisor’s presentation at an academic conference. It took him almost 20 minutes to read his research paper aloud. When he looked up at the end, she was the only one remaining. Everyone else had bailed from sheer boredom — and he hadn’t even noticed. (She […]
read more...How to reduce your dependency on speaking notes4 incentives to liberate you from reading your speaking notes
Increase Your Impact as a Speaker and Presenter
December 2nd, 2020“I’m trying to sound smart.” These words broke my heart when I heard them from a workshop participant last week. The young woman who uttered them is so accomplished that she earned a coveted academic research grant usually awarded to PhD students even though she’d just completed a bachelor’s degree. She also speaks three languages. […]
read more...4 incentives to liberate you from reading your speaking notes4 tips for moving past mere ranting to effective persuasion
Improve your Writing
November 18th, 2020Twitter and Facebook have a lot to answer for: rampant misinformation, spiralling conspiracy theories, plummeting productivity. (And that’s just in my family!) But I fear social media echo chambers are also undermining our persuasive capacity. It’s so easy to share the stuff we agree with, and condemn the stuff that’s so obviously WRONG, without going […]
read more...4 tips for moving past mere ranting to effective persuasionWhy is it so crucial that we hear from Indigenous women?
Diversity Belonging + Inclusion and Master Media Engagement
November 4th, 2020and Amy Ede. In the context of our collaboration to engage and support more Indigenous women and gender diverse people in being heard through the media, the two recently sat down (virtually) to discuss related ideas. SHARI: I’m embarrassed to admit that when we started Informed Opinions in 2010, I seriously under-estimated the obstacles to […]
read more...Why is it so crucial that we hear from Indigenous women?When it is (and isn’t) useful to focus on your feelings
Improve your Writing
October 20th, 2020I cry easily, whoop at the end of dance performances and am passionate about my work. My partner would tell you it’s not possible to have a conversation with me that does not involve me sharing my feelings. And I think the world would be a much better place if we raised men and boys […]
read more...When it is (and isn’t) useful to focus on your feelingsThe value of candid criticism from reliable sources
Increase Your Impact as a Speaker and Presenter
October 6th, 2020“Find another profession.” That was the blunt assessment of one high school student who sat through a presentation I gave in Saskatoon 15 years ago. The youth-targeted media literacy book that had earned me the speaking invitation, In Your Face – The Culture of Beauty and You, was an award-winning Canadian best-seller. But my ability […]
read more...The value of candid criticism from reliable sourcesFour Lessons from the Life and Advocacy of Ruth Bader Ginsburg
Diversity Belonging + Inclusion and Our Advocacy Work
September 23rd, 2020One of the wonderful things about truly inspiring people is that their influence outlasts them. The power of their actions and words can continue to change minds and motivate choices well beyond their time among us. It requires no prescience to predict that this will be true of the just-passed Ruth Bader Ginsberg. Yes, the […]
read more...Four Lessons from the Life and Advocacy of Ruth Bader GinsburgReplace negative phrasing with positive imagery for more effective media interviews
Effective Communication and Master Media Engagement
September 9th, 2020Can you spot the strategic communications error in this Calgary park signage? (And do you know why it’s relevant for your next media interview?) I’m not talking about the graffiti’d objection to the ownership of wild bunnies and birds signalled by the possessive “our” — although I agree with the correction. No, I’m referring to […]
read more...Replace negative phrasing with positive imagery for more effective media interviews10 Lessons from listening to Chrystia Freeland, a seriously “good talker”
Master Media Engagement
August 25th, 2020The prospect of being interviewed on live radio or television makes many participants in our workshops nervous. But none of them have had to negotiate the kind of high-wire crossing in real time performed by our newly appointed Finance Minister, Chrystia Freeland. And she has, time and again, demonstrated her qualifications as — in radio […]
read more...10 Lessons from listening to Chrystia Freeland, a seriously “good talker”