Insider Strategies to Become a Go-To Media Source with Journalist Jacky Habib (Online)
Dates: November 12 & 14, 2024
Time: 12:00 – 2:00 pm Eastern
Homework will be assigned and due before the second session.
Our workshops are open to women and gender-diverse individuals only
Do you want to attract media exposure for your organization?
Are you looking to position yourself as an expert in your industry or field?
Journalists always seek story ideas and people with informed opinions to weigh in on breaking news and current affairs. Become a go-to expert for journalists to help others understand the issues you care about, shift conversations and perspectives, and build authority in your field.
This interactive two-part workshop provides an overview of the terrain from a journalist’s perspective, including what reporters and producers are looking for and how they find sources.
Register now for our workshop and get insider knowledge directly from journalist Jacky Habib, whose work can be found in CBC, The National Post and more.
You’ll leave this workshop with:
✅ Actionable tips to help you attract media attention – even when you’re not pitching.
✅ Insight into the best way to reach journalists (hint: it’s not just email).
✅ Knowledge of what journalists are looking for and how to position yourself as an expert in your field.
✅ Personalized feedback on your pitch to use as a template.
✅ Best practices for developing your own media list.
Facilitator and journalist Jacky Habib’s work focuses on humanitarian issues, social justice, and women’s rights. She’s reported from a dozen countries on issues including the famine in Ethiopia, refugee policy in Uganda, and the state of emergency with regard to sexual violence in Sierra Leone. In addition to being a journalist, she is also a consultant supporting non-profits with their advocacy campaigns and the founder of News Lens Travel, a social enterprise that provides media training to marginalized youth, featuring local creatives and storytellers.
Here’s what past workshop participants have to say:
“This workshop was eminently practical and hands-on – Jacky walks you through all the insider steps, structure, and tips to get your voice out there. I left not just with the contacts and pitch I needed, but also the confidence from learning from other wonderful women.”
– Suzanne Chew, PhD candidate in environmental decision-making
“The content was well-defined and easy to follow for people with little previous media exposure. Jacky is a smart facilitator with the knowledge needed to give attendees direction to get their first ever media exposure.”
– Najmus Saltanat, P.Eng, energy sector
We’re a charitable non-profit that offers pricing on a sliding scale.
Receive up to 50% off if you’re an employee of a non-governmental organization with 10 or fewer employees, self-employed, a student or retired.
To maximize engagement, our workshops are limited to 10 participants. Enroll now to reserve your spot!
Thanks to our generous partner Vancity and Informed Opinions’ donors, we’re pleased to offer a limited number of full and partial bursaries to people from equity-deserving communities experiencing financial barriers to accessing our training.
Please note: Vancity’s remaining bursary can support one final spot. Their bursary prioritizes Black, Indigenous and/or trans people. We encourage women of colour, women living with a disability and/or non-binary and gender-diverse folks to also apply and we will accommodate them as spaces permit.
Have questions about this workshop? Email us at info@informedopinions.org
Informed Opinions is a charitable organization committed to amplifying the voices of women and gender-diverse people for the benefit of all. Workshop revenues are invested in future training, research and resources.
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Looking for customized training? We provide a range of tailored workshops to suit the needs of any organization. A list of all our offerings can be found here.