Media
CPMA, April 30, 2020Radio/Podcast
This episode, we unpack fairtrade practices as an influential method to sustainability. We spoke with Jennie Coleman, President of Equifruit about their approach to sustainability and the Fairtrade certification. We also brought Mimmo Franzone, Director of Produce and Floral with Longo’s into the conversation to talk about their Fairtrade organic banana program with Equifruit and the added value for their guests.
Banana importer is trying to push Fairtrade into the mainstream
Biography
Jennie Coleman has been the owner and president of Equifruit since 2013. She combines a lengthy career in business with longstanding social justice roots, set during two years of volunteer work in Namibia in the mid-90s. She loves fair trade for its pragmatic approach to international development. She loves Equifruit for the fruit, the farmers, and the fact that something as simple as eating a fair trade banana can have such a positive impact on someone’s life.