Gabriella Rackoff

Senior Brand Strategist, Jiffy Inc.

Advertising, creative advertising, branding, design, public relations, consumer experience, marketing, product design, startups, new mother, working mother

Media

Biography

Gabriella Rackoff is a creative director, brand strategist, and marketer. Prior to her current role at Jiffy, she joined an early stage startup and grew a small marketing division into a boutique agency serving startups and forward-thinking companies of all sizes. She got her start in the agency world as a copywriter, and experimented with the fashion industry, working in the direction office at the Hudson’s Bay Company. She was a graphic designer and trend forecasting researcher after her internship at Fashion Television Canada. Rackoff received her BA in Drama Studies from York University before completing a postgrad in Creative Advertising at Seneca College in Toronto.

Expertise

  • advertising
  • creative advertising
  • branding
  • design
  • public relations
  • consumer experience
  • marketing
  • product design
  • startups
  • new mother
  • working mother