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Mallory Greene

CEO & Co-Founder, Eirene

technology, startups, funerals, cremation, social responsibility, end-of-life



Mallory Greene is the CEO and co-founder of Eirene, a direct cremation technology platform allowing families to arrange end-of-life services completely online. She previously spent time at Wealthsimple - Canada’s leading online investment platform. As part of Wealthsimple’s founding team, she worked on everything from marketing to HR to communications. She learned what it takes to build a company from the ground up, rally others around a mission, and grow a sustainable business.


  • technology
  • startups
  • funerals
  • cremation
  • end-of-life
  • social responsibility

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