- Identify three recent media stories that focused on your area of expertise or knowledge.
- Email the journalists responsible for this coverage, and express appreciation for their attention to the story. Then — in one concise sentence — reference your relevant expertise, and offer to be a resource for future stories. Maybe provide the link to related research or a resource on your organization’s website.
- Work with your organization to host a workshop offering concrete media engagement skills. See descriptions here or email info@informedopinions.org to request something tailored to your organization’s needs.