Chelsea Howard

Born and raised in Newfoundland, Chelsea Howard began a career in journalism after completing a Bachelor’s degree in Honours English Literature. Working as a radio & web producer, she uncovered a love of leveraging transmedia to construct narratives and elicit a response from a targeted audience. Howard moved to Toronto in 2011 to pursue a Masters of Media Production at Ryerson University. Upon completion, she dove into an emerging marketing discipline called employer branding. Applying methodologies ranging from traditional marketing to those born out of her own non-traditional career journey, she has worked with companies ranging from boutique marketing agencies to big brands like Canadian Tire and CIBC. Howard is an expert in identifying and profiling segmented talent audiences and delivering tailored content strategies that inspire people to think: what's the next step in my career journey?

Howard has also been involved in creating cross-platform strategies that speak to members of diverse demographics. Her Master’s Thesis "Casting Our Net: The digitization of Indigeneity" explored how various First Nations groups, Canada-wide, are looking to digital and social media to re-assert their identities. She also volunteers as the Director of Marketing for LGBT in Capital Markets.