Our Advocacy Work
February 5th, 2019
This article was originally published in The Toronto Star Could the incentivizing power of a fitness tracker be adapted to help achieve gender equality in the media, enhancing Canadian democracy in the process? After a year of collaboration with a team of big data scientists, we’re about to find out. Despite the increasing attention paid to […]
read more...Online tool gives media outlets incentive to achieve gender parity
Our Advocacy Work
April 12th, 2017
Vancouver Sun by Stu McNish 08 April 2017 This week’s Conversation That Matters features Shari Graydon of Informed Opinions, which strives to amplify women’s voices to ensure women’s perspectives and priorities play an equal role in Canadian society. Graydon regrets that in 2017, women remain under-represented, as experts in the media, while men provide the lion’s […]
read more...Conversations that matter: For women in media, it’s still a man’s world
Our Advocacy Work
March 30th, 2017
J-Source by Michael Ott 30 March 2017 “We couldn’t find any expert women,” cannot be an excuse. That’s the mantra of a new website dedicated to amplifying women’s voices in Canadian news media. ExpertWomen seeks to create a database of women from across the country who are experts in their fields. Shari Graydon, the founder […]
read more...New database seeks to amplify women’s voices in the news media
Master Media Engagement and Our Advocacy Work
June 28th, 2016
Most parents agree on at least one thing: they’d do almost anything for their children. For Steve Paikin, that means promoting a more gender-equitable media landscape. Many know Paikin as the host of The Agenda, TVO’s flagship current affairs program which airs in Ontario on weeknight evenings. Others may be familiar with his work moderating federal and […]
read more...“Where, oh where, are all the female guests?”
Our Advocacy Work
April 2nd, 2015
A year ago, when veteran journalist and host of TVO’s The Agenda blogged, “Where, oh where, are all the women?” he ignited a firestorm of protest. Ironically, Steve Paikin’s show already had a much higher percentage of female guests than any other broadcast program studied by Informed Opinions over the past five years. (When we monitored the […]
read more...The Agenda producers prove gender parity is possible
Master Media Engagement
January 31st, 2013
Guilt didn’t play a big role in my upbringing: I was never discouraged from having sex in order to prevent my mother from having a heart attack, nor was I warned to do well in school to compensate for any sacrifices my parents suffered in raising me. So it comes as a surprise to me […]
read more...The Motivational Power of Guilt
Our Advocacy Work
October 21st, 2012
The infographic below is depressingly self-explanatory — on one level. It makes clear how entrenched the gender skew is when it comes to who gets quoted in North American media. And — as MediaWatch discovered 20 years ago when we conducted a comprehensive analysis of newsmakers (those quoted or reported on) in Canadian dailies — […]
read more...Women’s voices — on women’s issues — missing in action
Master Media Engagement
June 4th, 2012
What kinds of experts do journalists turn to most often? Last week in an effort to answer that question, Informed Opinions emailed several hundred editors, producers, hosts, columnists and reporters. Looking to make our experts database more useful – and gain some insights for a conversation we’re having with the Social Sciences and the Humanities […]
read more...What academic disciplines are most in-demand by journalists?